Berkley Expands Lineup With New PowerBait MaxScent Magnum Hit Worm Colors

Built for precision presentations and pressured fish, the Magnum Hit Worm delivers oversized finesse appeal for today’s most popular bass techniques.

More MaxScent! Berkley is expanding its proven PowerBait MaxScent Magnum Hit Worm lineup with seven new fish-catching colors, giving anglers more options for today’s highly technical finesse fishing techniques. Designed for precision presentations with Neko rigs and other finesse techniques, the Magnum Hit Worm shines when targeting pressured bass and fish in a negative mood. As fishing technology advances and pressure mounts, the Magnum Hit Worm excels at targeting individual fish, isolated cover, and finicky bass in low-activity conditions. When subtle presentations and exact casts alone aren't enough, PowerBait MaxScent helps seal the deal.

 

Engineered with a thick body and bulbous tail, the Magnum Hit Worm balances a finesse presentation with a larger meal profile to help trigger bites from wary fish. Paired with Berkley’s exclusive PowerBait MaxScent technology, which is designed to expand the strike zone and generate more bites, the versatile worm remains a go-to option for anglers looking to maximize success across multiple finesse techniques year-round. 

 

Available in a 7-inch profile with 10 baits per pack, the Magnum Hit Worm now comes in seven new fish-catching colors built for versatility on today’s most pressured fisheries.

Pro J Fishing Tackle 2026 Open House this Sunday!

 

2026 Bass pre-open open house event will be held on Sunday Jun 7th. Thanks to all the vendors who will come support us: Shimano Canada DAIWA Corporation - Canada #tackle1 #bkkhookscanada #nishinelureworks #Xzonelures There will be lots of giveaways, draw prizes all day long, and please don’t forget we also have free BBQ from #eatingwild crews from 12pm to 4pm. Make sure make your calendar down, and wish to see you all on Sunday, cheers!!!!!

The lucky winner giveaway is a $160 Value Pro J Power or Finesse box (winner choice)

Jack Story Wins 2026 Phoenix Bass Fishing League All-American on Lake Murray

Jack Story got it done despite a high-stress final day. Photo by Rob Matsuura.

By Jody White 

Phoenix Bass Fishing League Press Release 

COLUMBIA, S.C. – Jack Story was supposed to walk across the graduation stage with his high school classmates this weekend. Instead, he left the weigh-in stage at the Phoenix Bass Fishing League All-American on Lake Murray atop the leaderboard all three days.

After taking the lead with 22 pounds, 11 ounces on Day 1, Story made all the right adjustments to wrap up a wire-to-wire victory. The youngest-ever winner of the annual grassroots championship, surpassing a mark set by Jacob Wheeler 15 years ago on Cross Lake, the 18-year-old earned $100,000 and qualified for REDCREST 2027.

Weighing 17-7 on Day 3 brought Story’s total to 61-8, which proved just enough to hold off Brooks Anderson, who charged up the leaderboard with 22-11 on Day 3 and finished with a 60-14 total. In third, Caz Anderson weighed 59-13, and Tom Frink finished fourth with 59-8 to round out a very compelling race through much of the day on MLFNOW!.

Story raises the bar

Young anglers have been winning the All-American since the beginning. Back in 1984, Shaw Grigsby took the trophy at just 28, and Emil Wagner was 25 when he won a few years ago at Lake Hartwell. But this is the first time the winner skipped high school graduation for Day 1. In doing so, Story set a high-water mark that is going to be very hard to top.

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Nishine Lure Works DS Drop Shot Hook with IBASSIN.com

The new Nishine Lure Works DS drop shot hook is really something new. This new style of hook ensures baits run straight and swim naturally. You do have to use a specific knot but don't worry, it's easy to tie. Come along and learn all about the new Nishine Lure Works DS Drop Shot Hook.

Expertly crafted with precision and innovation, the Nishine Lure Works DS Hook Drop Shot Hooks rely on a specialized construction that is enhanced for the Drop Shot technique. Unique from other drop shot hooks on the market, these feature a modified 90-degree bend that is purpose-built to be a platform for the Snell Knot with an elongated tag end. The Snell Knot and modified bend work in tandem to hold your favorite finesse plastic in a perfectly horizontal position to tempt the most lethargic fish into biting. In addition to their innovative bends, the Nishine Lure Works DS Hook Drop Shot Hooks also feature extended shanks that are longer that most traditional drop shot hooks. These longer shanks enable anglers to use slightly bigger finesse baits while simultaneously optimizing hook up ratios thanks to the wider gaps that hook fish deeper in the lip rather than the teeth. An exciting improvement to the productive Drop Shot rig, the Nishine Lure Works DS Hook Drop Shot Hooks will help you put more fish in the boat when the conditions are challenging.

CSFL Event this Saturday!

Cannot wait for some competition, sign up HERE. 

 

Alex Davis Wins 2026 Work Sharp NPFL Stop 3 on Lay Lake!

Alabama pro Alex Davis earns his first NPFL win at Lay Lake with a three-day total weight of 51-10.

By Justin Brouillard | Photos by Tanner & Travis Lyons

NPFL Press Release

While things were changing across Lay Lake, the one thing that did not change at the Work Sharp NPFL Stop 3 was Alabama angler Alex Davis’ game plan. He started strong, stayed consistent, and caught fish early and often all three days to seal the deal.

Davis weighed 19-5 on Day One to take a share of the lead, added 18-5 on Day Two to move into the solo lead, and caught 14-0 early on the final day to build a comfortable cushion heading into the afternoon. While things got tougher across the fishery with increased boat traffic and fishing pressure, Davis had done enough to earn the NPFL shield and $100,000 with a three-day total of 51-10.

No stranger to NPFL victories, South Carolina angler Patrick Walters came close to earning another. Walters started strong on Day One with 19-4, including a 5-3 kicker, added 16-7 on Day Two, and weighed 15-1 on the final day to finish second with a three-day total of 50-12.

Lefebre authors epic ending with Heavy Hitters win plus $100,000 big bass on Orange Lake

Dave Lefebre is going home $200,000 richer after topping the field with 31-3 on seven scorable bass and also making the biggest single catch of the day, a 9-3 largemouth.
Photo by Tyler Brinks.

By Mitchell Forde

Bass Pro Tour Press Release

OCALA, Fla. — Dave Lefebre never publicly announced whether he’s retired as a professional angler. He’s not sure if Kubota Heavy Hitters Presented by Bass Pro Shops will mark his last event. 

But this much is clear: He saved his best performance for what was likely his final Bass Pro Tour event.

Lefebre not only topped the field on Florida’s Orange Lake to win the Heavy Hitters championship belt and $100,000, he also caught the Berkley Big Bass during the Championship Round – a 9-pound, 3-ounce lunker – to earn a second $100,000 paycheck. He’s now the second angler in the history of Heavy Hitters to walk away with $200,000, joining Jordan Lee at the inaugural Heavy Hitters event in 2020.  

Lefebre’s total of 31 pounds, 3 ounces on seven scorable bass topped Ron Nelson by 3-12. His first Bass Pro Tour win and first national victory since 2015 just might go down as a storybook ending to his 23-year pro career.

“It’s been an emotional, spiritual battle for the last five years,” Lefebre said. “And it feels like God’s way of telling me I’m doing the right thing by getting out – going out this way.”

Here’s how the Top 10 pros finished the Championship Round:

1. Dave Lefebre – 31-3 (7)

2. Ron Nelson – 27-7 (5)

3. Jake Lawrence – 24-2 (4)

4. Mark Davis – 21-1 (5)

5. Marshall Hughes – 18-7 (3)

6. Alton Jones Jr. – 10-2 (3)

7. Brent Ehrler – 7-2 (2)

8. Bobby Lane – 6-3 (1)

9. Cole Floyd – 3-1 (1)

10. Jeff Sprague – 3-0 (1)

Full results

Rallying to make the Championship Round

With three FLW Tour wins and a victory at the 2009 Toyota Texas Bass Classic, Lefebre has enjoyed plenty of success during his career. But it had been a while

2026 Work Sharp NPFL Stop 3 at Lay Lake Day 1: Derek Lehtonen & Alex Davis Tie for Lead!

 It's a tie at the top after day one of the Work Sharp NPFL Stop 3 at Lay Lake.

Justin Brouillard- Photos by Tanner & Travis Lyons 

NPFL Press Release

A tie atop the leaderboard highlights a tight Day One as changing conditions and scattered fish make consistency hard to come by at the Work Sharp NPFL Stop 3.

Day One of the Work Sharp NPFL Stop 3 at Lay Lake is complete and it’s shaping up how most expected. Fish are spread out, with some still shallow while others are starting to move deeper. When the dust settled, it was more about surviving than separating. A couple anglers managed to figure it out just enough to get to the top, but it’s tight across the board.

Derek Lehtonen and Alex Davis lead the way with 19-5, each putting together solid limits to set the pace. Both anglers had completely opposite days, with Lehtonen catching his fish early and Davis running around a bit more before culling to his final weight.

Just an ounce back, Patrick Walters sits in third with 19-4, keeping things close heading into Day Two. In fourth, Drew Cook caught 18-9, while Ryan Satterfield sits in fifth with 17-7, anchored by the Day One Big Bass weighing 7-10.

PowerBait MaxScent ‘Moeba Brings Berkley’s Proven Scent Technology to Popular Urchin Profile Market

 

COLUMBIA, S.C. (May 19, 2026) – MaxScent takes on a new shape. Introducing the Berkley PowerBait MaxScent ‘Moeba, a new finesse soft bait designed to stand out in today’s high-pressure fisheries. The PowerBait MaxScent ‘Moeba delivers subtle, natural movement with minimal rod input, flares naturally on the fall, and maintains a lifelike presence even when dead-sticked, all while pairing that distinct profile with Berkley’s proven MaxScent technology to give fish something they haven’t seen, and can’t ignore.

In today’s sonar-driven environments, anglers are constantly competing for fish that have seen it all. Success now hinges on leveraging fish senses. Enter MaxScent. Whether targeting suspended fish or those relating to the bottom, the ‘Moeba excels by combining Berkley MaxScent dispersion with ultra-natural movement to expand the strike zone, drawing fish in and keeping them engaged when others fall short.